quality work didn't save him


A few months back, I was talking to a lawn contractor who was frustrated as hell.

He was getting out and doing tons of quotes. Customers said they wanted regular cuts. But after one or two mows?

They'd disappear.

At first, I thought it might be his work quality.

Nope. His lawns looked great.

So I dug into his quoting process instead. Turns out, he wasn't asking ANY questions during incoming calls. No data. No context. He had no clue what kind of job he was walking into until he showed up.

He had no idea what kind of customers he was dealing with.

Problem solved.

Here's the thing: Most of the mistakes made when bringing on a new customer happen in that initial conversation. Information is king.

There are 11+ red flags you can spot during that first phone call that'll save you massive headaches down the road:

  • Vague Vultures: Customers who are vague about their needs.
  • The "One-Off" Liars: People who say "regular mow" but really just want a one-off before a property inspection.
  • The Control Freaks: The ones who need to be there when you quote... and can't leave the gate unlocked.
  • The Trash-Talkers: The caller who spends ten minutes trashing their last lawn guy in detail.
  • The "On-Call" Types: "Can I call you when I need you?" types.
  • The Hagglers: Haggling over price from the start.
  • The Unreasonables: Unreasonable expectations about timing or results.

If you learn to spot these early, you save time and money and avoid nightmare customers who'll make your life hell.

I wrote a full breakdown on this...

All 11 red flags in detail, plus the exact questions to ask during that first call to filter out time-wasters before they waste your time.

👉 [Read the full post here]​

Stuart Clifford

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