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The card that lasted 3 years
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I once had a woman call me for a quote out of the blue. I didn't recognize the name or the address. I asked her how she found me. "Your card has been on my fridge for three years," she said. She didn’t even remember where she got it. But because it was a magnet, it stayed put. Most guys hand out paper business cards. Here is the reality: those cards go in the bin before the customer even gets through their front door. They’re a waste of paper and a waste of your money. Magnets are different. They are "lifetime" real estate in a customer's kitchen. You can get 500 of them for under $150. If just one of those leads to a regular mow, the magnets have paid for themselves ten times over. It’s one of those small, "old-school" tweaks that actually moves the needle. I’m always sharing these kinds of practical, "in-the-trenches" tips inside our community. It’s a group of guys who are tired of the fluff and just want to build a business that actually works. If you aren't in there yet, you're missing out on the best shortcuts in the industry. [Join the LawnMowing101 Skool group here] Stuart Clifford |
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Build a Six-Figure Lawn Care Business in Your Spare Time. Stop trading time for money. Get one short, actionable tip delivered to your inbox every morning to help you work smarter and scale faster. Privacy Note: Join 5,000+ pros. 100% privacy, zero spam.
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