I spent our last $1,000 on a mower. My girlfriend was furious.


We had no work, no money and Christmas was coming.
At least we had $1,000 on a credit card that was going to get us through.

Or did we?

I spent the last $1,000 we had on a mower, a trimmer, and a blower.

I pulled into the driveway, opened the trunk, and started unloading.

My girlfriend (now wife) came out.
She looked at what I had bought.
Then she looked at me.

Her face said it all.

“What... is that?”

I told her I’d spent the last of the money.

She just stood there.
Silent.

Then came the questions:

“What are you doing?”
“What are we supposed to live on?”
“How is this going to help?”

I didn’t have a great answer.
Just an idea — and a deep need to make it work.

I said, “I’m starting a lawn care business.”

She wasn’t convinced.
Neither was I, if I’m honest.

How are you going to do that? she asked.

I told her not to worry, I had a plan…

Then I picked up the phone book, turned to the A’s, and started calling.

“Hi, my name’s Stuart. I’m just ringing to see if anyone would like a free quote on lawn mowing.”

Forty calls.
Fifty.
More.

Eventually, someone said yes.

I’d do the quote, mow the lawn, book them in again.
Then go home and hit the phones all over again.

I did that — 40 hours a week, every week.

I began spending less time on the phone and more on the road.

And three months in, we had a full-time business.

It wasn’t luck.
It wasn’t a perfect plan.

It was just this:

I treated it like a real job, right from day one.
40 hours a week.
All focused on doing the work that moved us forward.

That was many years ago and I ended up building that business up to over 450 clients.


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Until next time, get out there, mow lawns and have fun

Stuart

Hi and Welcome to my page

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