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This idea is a good way to start but not the best way to continue. When you first start a lawn-mowing business, finding customers is one of the hardest things. One way to get some work from day one is to approach local property managers. They always need things done, and usually quickly. When you start your business, you have one thing available to you that the bigger businesses don't: time. They may have the work, but you have time. Having time available in your schedule is a godsend for local property managers. When they want a job done, they usually want it done ASAP. This is ideal when you are starting off and you are time-rich and work-poor. It's a win-win for both of you. The work is usually varied and can include everything from lawn mowing to gardening, clean-ups, and a bit of treework. What you will need is the right equipment, experience, and insurance. Getting this kind of work is not easy, either. Prepare to knock on a few doors, make phone calls, and arrange meetings. Get some magnetic business cards made, too, so they can find your card when they need it. Magnetic cards usually end up on a fridge or a filing cabinet—both are good. The magic word that will get them interested is that you get the job done ASAP. If you tell them that you can get on the job within 24 to 48 hours, you will get their attention. This kind of commitment is easy to make in the early days. As your business grows, it will become harder to keep. That's why I said that it's a good way to start but not continue. Hopefully, you have built up a good stable of private, regular lawns along the way. ​This is what we teach at lawnmowing101​ And that is where you want to end up with your business Being at the beck and call of a property manager can be a curse as your business matures and you start getting busy with your own work. This is why it was low-hanging fruit in the first place. What goes around comes around. So, if you’ve been struggling to gain traction with your lawn mowing business, you don't have to make the same mistakes I made. ​Click here to join Lawnmowing101 >>​ Anyway, until next time Get out there, mow lawns, and have fun Stuart |
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I used to think the hard part was the mowing. I’d spend all day fighting the humidity, dodging dog toys, and sweating through my shirt. I figured if I did the work, the money would just... show up. I was dead wrong. I found myself sitting at my kitchen table on a Friday night, staring at a bank balance that didn't match the sweat on my brow. I had done the hard yards. I’d won the customers. I’d made the lawns look like golf courses. But my account was bone dry. I was so busy "working" that I...
I knew a guy who wanted to be the "everything" man. Mowing? Yes. Gutter cleaning? Sure. Chemical spraying? You bet. He thought saying "yes" to every request was the fast track to growth. Then came the day he mixed the wrong batch for a weed-and-feed job. By Tuesday, the customer’s prized front lawn was a sea of crispy, yellow straw. Total disaster. He called his insurance company, feeling glad he had a policy. Then came the worst part... "Do you have a chemical handling license?" they asked....
He had the sports car. The boat. The big house with a home office for his accounting business. To most people, he looked like he had it all. Every time I mowed his lawn, I’d make sure to smile and wave. I didn't think much about that. I always do that. One afternoon, he walked over to me while I was working. "You have such a great attitude," he told me. Not like the last guy..."Every time he showed up, he complained. He told me that he was a qualified locksmith who was mowing lawns because he...