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This idea is a good way to start but not the best way to continue. When you first start a lawn-mowing business, finding customers is one of the hardest things. One way to get some work from day one is to approach local property managers. They always need things done, and usually quickly. When you start your business, you have one thing available to you that the bigger businesses don't: time. They may have the work, but you have time. Having time available in your schedule is a godsend for local property managers. When they want a job done, they usually want it done ASAP. This is ideal when you are starting off and you are time-rich and work-poor. It's a win-win for both of you. The work is usually varied and can include everything from lawn mowing to gardening, clean-ups, and a bit of treework. What you will need is the right equipment, experience, and insurance. Getting this kind of work is not easy, either. Prepare to knock on a few doors, make phone calls, and arrange meetings. Get some magnetic business cards made, too, so they can find your card when they need it. Magnetic cards usually end up on a fridge or a filing cabinet—both are good. The magic word that will get them interested is that you get the job done ASAP. If you tell them that you can get on the job within 24 to 48 hours, you will get their attention. This kind of commitment is easy to make in the early days. As your business grows, it will become harder to keep. That's why I said that it's a good way to start but not continue. Hopefully, you have built up a good stable of private, regular lawns along the way. ​This is what we teach at lawnmowing101​ And that is where you want to end up with your business Being at the beck and call of a property manager can be a curse as your business matures and you start getting busy with your own work. This is why it was low-hanging fruit in the first place. What goes around comes around. So, if you’ve been struggling to gain traction with your lawn mowing business, you don't have to make the same mistakes I made. ​Click here to join Lawnmowing101 >>​ Anyway, until next time Get out there, mow lawns, and have fun Stuart |
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Most lawn jobs are won or lost in the first two minutes of the phone call.Before you've even seen the lawn. Here's how I handle a new lead. Answer fast.I wear a headset and pick up within three rings.I smile before I say hello.It sounds silly, but they can hear it in your voice. Don't put anyone on hold.If a second call comes in, let it ring.Call back when you're done and say, "Sorry, I was on the other line." Ask one question first: regular or one-off?If I'm fully booked, I turn down...
The mower you want is cheaper online. I know. I have looked too. Then if the machine ever dies and you find out what you actually bought. Why I buy the big stuff local I have used the same dealer for years. He goes the extra mile now because I have been walking in the door for a long time. That relationship is worth more than the $200 I would save online. Here is what local gets you that a website does not: You put your hands on the machine before you pay for it. No guessing from photos. They...
A signwritten van is the cheapest advertising you will ever buy. It works while you are mowing, while you are at the shop, while it sits parked in someone's street. However, the sign wiring needs a few things to do its job well. I owned a signwriting business back in the early eighties, and I have signwritten my vehicles ever since. Here is what I would tell you before you spend a cent. Get your logo sorted first: Get a portrait version and a landscape version. Your signwriter needs both, and...