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This idea is a good way to start but not the best way to continue. When you first start a lawn-mowing business, finding customers is one of the hardest things. One way to get some work from day one is to approach local property managers. They always need things done, and usually quickly. When you start your business, you have one thing available to you that the bigger businesses don't: time. They may have the work, but you have time. Having time available in your schedule is a godsend for local property managers. When they want a job done, they usually want it done ASAP. This is ideal when you are starting off and you are time-rich and work-poor. It's a win-win for both of you. The work is usually varied and can include everything from lawn mowing to gardening, clean-ups, and a bit of treework. What you will need is the right equipment, experience, and insurance. Getting this kind of work is not easy, either. Prepare to knock on a few doors, make phone calls, and arrange meetings. Get some magnetic business cards made, too, so they can find your card when they need it. Magnetic cards usually end up on a fridge or a filing cabinet—both are good. The magic word that will get them interested is that you get the job done ASAP. If you tell them that you can get on the job within 24 to 48 hours, you will get their attention. This kind of commitment is easy to make in the early days. As your business grows, it will become harder to keep. That's why I said that it's a good way to start but not continue. Hopefully, you have built up a good stable of private, regular lawns along the way. ​This is what we teach at lawnmowing101​ And that is where you want to end up with your business Being at the beck and call of a property manager can be a curse as your business matures and you start getting busy with your own work. This is why it was low-hanging fruit in the first place. What goes around comes around. So, if you’ve been struggling to gain traction with your lawn mowing business, you don't have to make the same mistakes I made. ​Click here to join Lawnmowing101 >>​ Anyway, until next time Get out there, mow lawns, and have fun Stuart |
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It’s the most common question I get from guys in the game: "How much should I actually be paying myself?" Most owner-operators fall into the same trap. They work a massive week, watch the invoices get paid, and then just take whatever is "left over" in the bank account to cover the mortgage and groceries. If that’s how you’re running things, you’re just a "mower" with a job. To build a business that actually supports your family and grows over time, you have to stop taking the leftovers and...
You’ve had a massive week. You’ve put in the hours, mowed the lawns, and dealt with the heat. You’re back at the house, the mower is in the trailer, and you’ve got that "good tired" feeling from a hard day's graft. But then you open your bank app. The money came in, sure, but it seems to leak back out just as fast. Between the fuel, the equipment maintenance, the insurance, and that unexpected repair that cost you half a day’s profit on Wednesday, the "win" feels a lot smaller than it should....
I once had a woman call me for a quote out of the blue. I didn't recognize the name or the address. I asked her how she found me. "Your card has been on my fridge for three years," she said. She didn’t even remember where she got it. But because it was a magnet, it stayed put. Most guys hand out paper business cards. Here is the reality: those cards go in the bin before the customer even gets through their front door. They’re a waste of paper and a waste of your money. Magnets are different....