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🌱 The 90-Minute Pay Raise: How We Did It
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Donna (My wife) was talking to me the other day about our dog. He is a nine-year-old German Shepherd, and he has a few health issues. We were fortunate that when we bought him home as a puppy, we also bought him some health insurance. Even More fortunate for us , they have covered most of the bills. As Donna says, they lost out on that deal. However, as generous as they are, we still need to raise some of the funds ourselves. This latest round of meds was going to cost us $100 a week. At first, Donna said that she would do a few jobs on Monday to raise the funds. She doesn't normally work on Mondays, as we try not to work more than 20 hours each week in this business. Then she had an idea. I was busy working in the garden when Donna came out 90 minutes later and told me she had sorted the money. Are you going to work on Mondays then? I said I wasn't too keen on the idea. Donna said no, she didn't need to do that as we had just got a $ 100-a-week pay rise. How did you do that? I asked. Donna explained that she got on the phone and texted some of our customers who hadn't had a price increase in a while. We have close to 200 lawns, and although we send out around 50 price increases a year, many of them have not had a price increase for a while. When Donna made her extra $100 a week, she stopped. One person dropped off. This is one of the great things about a lawn business. You can shape your business around your lifestyle and control your income. How do you earn a full-time income working a 20-hour work week? You can find that out in the lawnmowing101 membership. Do you want to give yourself a pay increase on demand? If you build your business right, then you can. It's not always about working harder. Until next time, get out there, mow lawns, and have fun Stuart ​ |
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Start and grow a six-figure lawn care business in your spare time. Increase your income every year by working smarter, not harder. Tips and tricks to your inbox each week. We care about our subscribers and we will never spam you or pass your details to anyone.
We had a thousand bucks left. On a credit card. That was the emergency float. Instead, I spent it on a mower and a weed eater. No backup plan.No second option. Just that gut feeling that I couldn’t sit around and wait anymore. We were living hand to mouth with a signwriting business, and everyone had closed for Christmas. December rolled in, and we had zero work. So I walked into a mower shop, swiped that card, and came home with the gear. I told my wife I was starting a lawn care business....
I see this all the time. Someone starts a lawn care business with a hiss and a roar. Brand-new mower. Decked-out trailer. A truck that screams money to burn. And then? They sit back and wait for the calls to come in. Here’s the hard truth: That hardly ever happens. Because it’s not the gear that gets you work. It’s the hustle. You could have bare-bones equipment — just a decent mower, a blower, and an edger — and still grow way faster than the guy with the $15K setup. Why? No big repayments....
Mistakes happen. And sometimes, things break on the job. I’m not talking about your mower this time. I’m talking about the customer’s stuff. Windows Cars Houses Gate hinges A fire. (ok, that was my mower that time.) In 30+ years, I’ve seen it all. When it was just me out there, it was simple:Knock on the door.Own it.Let the customer know we’d fix it. That’s what insurance is for. If they weren’t home, I’d call.If they didn’t pick up, I’d text. The goal was always the same:Let them know before...