The Fastest Way to Lose a Great Customer


Mistakes happen.
And sometimes, things break on the job.

I’m not talking about your mower this time.
I’m talking about the customer’s stuff.

  • Windows
  • Cars
  • Houses
  • Gate hinges
  • A fire. (ok, that was my mower that time.)

In 30+ years, I’ve seen it all.

When it was just me out there, it was simple:
Knock on the door.
Own it.
Let the customer know we’d fix it.

That’s what insurance is for.

If they weren’t home, I’d call.
If they didn’t pick up, I’d text.

The goal was always the same:
Let them know before they find out for themselves.

Because if they find it before I can tell them?
Things can go sideways, fast.


We had a harder time with this when we had workers.
They didn’t want to tell us… or the customer.

But we drilled it into them:
Not telling the customer is not an option.

If you stay silent, the customer finds out and you lose the job.
If you’re honest?

You might just gain a customer for life.

At worst, you’re out the insurance excess.
At best, the customer sees you as honest, reliable, and looking out for them.


So ask yourself:
Would you rather...

Risk losing a customer and maybe a bad Google review?
or

Turn a negative moment into loyalty that lasts years?

It’s a no-brainer.

Until next time,Get out there, mow lawns, and have fun.

Stuart
Lawnmowing101

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