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what's the perfect moment to start?
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There is an old Chinese proverb that says, "The best time to plant a tree was 20 years ago. The second best time is now." This also applies to starting your own lawn mowing business. You may be thinking that the economy isn't that great right now... And maybe you should wait for a better time. Honestly... If you keep waiting for that perfect moment, it is never going to happen. Even if you're working part- or full-time at another job... There's nothing stopping you from creating a side income. Then if things go south with your job, you still have an independent source of income. My favorite time to start is a month before spring. It's like being on a surfboard, ready when a good wave comes... Instead of frantically paddling and missing it. When spring hits, everybody wants their lawn mowed. The big players get busy and start getting slow with quotes. With a "tow truck mentality," you can be first in, best dressed... And walk away with the job before the big players can get around to it. The smaller the business, the faster you can move. Then Summer comes around. You've built a nice list of customers in Spring. Now's your chance to grow again. Big players get busy... Leads slip through the cracks... And you're ready to fill that gap. Every year we get calls from desperate homeowners whose contractors went on holiday and left them in the lurch. We fill the gap... Then tell them this doesn't happen with us because we holiday in mid-winter. Then we get a customer for life. New lawn care guys often wait for the perfect moment to get a website. "I'll get one when I have more customers." But if you're waiting to get online, you're missing the wave. Right now, potential customers are searching for lawn care services online. They're finding your competitors who have websites. A website is like being on the surfboard, ready when the wave comes. When spring hits... You're already visible online. When summer comes and contractors disappear... Your website is still working 24/7. $199 is cheaper than missing even one good customer. So stop waiting for the perfect moment. Grab our $199 website package now so you're ready when the next wave comes: [Get your website for $199/year]Stuart P.S. The best time to start is actually now, no matter what time of year it is. |
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Build a Six-Figure Lawn Care Business in Your Spare Time. Stop trading time for money. Get one short, actionable tip delivered to your inbox every morning to help you work smarter and scale faster. Privacy Note: Join 5,000+ pros. 100% privacy, zero spam.
I once had a woman call me for a quote out of the blue. I didn't recognize the name or the address. I asked her how she found me. "Your card has been on my fridge for three years," she said. She didn’t even remember where she got it. But because it was a magnet, it stayed put. Most guys hand out paper business cards. Here is the reality: those cards go in the bin before the customer even gets through their front door. They’re a waste of paper and a waste of your money. Magnets are different....
You’ve got the mower. You’ve got the trimmer. Your gear is shiny and sitting in the shed, ready to go. But the phone isn't ringing. No calls. No texts. Just silence. It’s a sinking feeling. You start wondering if there’s actually any work out there. There is. Plenty of it. The problem isn't the market—the problem is that nobody knows you exist yet. You’re invisible. Most guys handle this by using the "scattershot" approach. They try five different things at once. They spend a fortune on...
I remember the early days. I spent half my time knocking on doors and dropping flyers, hoping for a bite. It was a grind. I felt like a hunter who couldn't find any tracks. Then I figured out the secret to the "Google Map." I set up my Google Business Profile properly, and suddenly, the game changed. Now? We get 3–4 calls every single week for our own lawn care business from that one profile. No flyers. No cold calling. Just people searching for "lawn care near me" and finding us. Here’s the...