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Back when my wife and I had a "real" lawn care business, the kind people think you’re supposed to aim for where things looked great on paper. We had five vehicles on the road and good revenue. But every single morning? It was a madhouse.
It was draining. We started to realize something no one ever tells you: The business was running us. We had set out to build freedom… So, we made a decision that most people wouldn’t expect, especially not at that stage of growth. We downsized. Not because we were failing. We rebuilt everything around a simple idea: What if we could run a profitable, low-stress business without all the complexity? Fast forward to today:
No early-morning fires. No staff headaches. Just clean, predictable systems. And the funny thing? We actually pay ourselves the same money now with a fraction of the stress. That’s the part that surprises people the most. Because we’re taught to believe that growth means adding more:
But the truth?
Sometimes growing means subtracting the stress, the waste, and the stuff that doesn’t work for you. That’s what I help lawn care owners build now. Not a business that just looks good from the outside. But one that feels good to run. If that’s what you’re after, you’re in the right place. Until next time,Get out there, mow lawns, and have fun. Stuart |
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Hi Reader After helping hundreds of lawn care professionals grow and systemize their businesses, I’ve built something new to help you do the same, without all the trial and error. It’s a private training and support group for lawn pros who want to earn more, work less, and finally build a business that pays them back. And right now, you can join for free. Inside the group, you’ll learn how to: Start or grow a profitable lawn care business—even on a tight budget Set up systems that bring in...
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