Let’s talk about marriage


Here is a message I got 7 hours ago

"I’m trying to find clients in certain areas and get my own business going as well right this moment. Had a falling out with a family friend that I worked with for almost 5 years."

I get this a lot

This is a tip I picked up studying business management:

“Before you go into business with someone, ask yourself, would I marry them?”

I’m only half-joking when I say that.

If the answer is no…
You might want to think twice before proceeding.

The longer I work with lawn businesses, the more it makes sense.

Business partnerships can be just as intense as a marriage.

You share money.
Make big decisions together.
Spend hours a week trying to grow something meaningful.

And just like a marriage, it’s not all sunshine and rainbows.

I’ve seen partnerships fall apart over the dumbest things:

One guy thought he was doing all the hard work.
The other guy thought he was “managing the business.”
Neither had anything in writing.
No defined roles.
No idea who was doing what.

Guess how that ended?

Here’s a clue: silence, resentment, legal letters.

But I’ve also seen the other side…

Two people with clear boundaries, different strengths, shared goals, and a plan.
They grew faster than they ever could have solo.
Because they weren’t stepping on each other’s toes…
They were backing each other up.

A business partner can either be rocket fuel, or a grenade.

If you're thinking about partnering,
here are a few tips to make sure it’s not the latter:

🔹 Only partner when your goals align and your work ethic matches
🔹 Put everything in writing, even if it’s your best mate
🔹 Split roles clearly so no one feels overworked or undervalued
🔹 Have an exit strategy from day one, yes, even if you’re “just starting out”

Or… skip the partner altogether.

If you don’t want the baggage that can come with a partner,
team up with us in the membership instead.

We help every step of the way —
and we don’t ask for a cut.

👉 Join the Membership Now

Until next time, get out there, mow lawns and have fun

Stuart

Lawnmowing101

PS. Ready to hit $100K working just 20 hours a week?
I can help you build a marketing engine that makes it happen.
Everything you need is included in the monthly subscription.

👉Join here

Hi and Welcome to my page

Start and grow a six-figure lawn care business in your spare time. Increase your income every year by working smarter, not harder. Tips and tricks to your inbox each week. We care about our subscribers and we will never spam you or pass your details to anyone.

Read more from Hi and Welcome to my page

There’s a saying in marketing:People need to see your brand seven times before it sticks. And in the lawn care world, most of those “seven times” happen when you’re not even thinking about marketing. Like when you’re out there mowing a lawn in a branded shirt. Your truck might be parked down the street, but they will still know who you are. While you are just mowing the lawn. But someone walking their dog… someone peeking through the window… a curious neighbor glancing over the fence… They...

When you're just starting off, you want to say yes to everything. And honestly, if you've got the gear, you're confident doing the work, and it helps pay the bills? Then go ahead. Take the job. I did the same. In the early days, I was doing a bit of everything. Mowing, hedging, pressure washing, the odd bit of garden cleanup. If someone asked, I said yes. But as time went on, I started to see the cracks. Some jobs were a pain. Some didn’t pay that well. Some required gear I barely used, just...

When I first started my lawn mowing business, I thought I was being smart with my money. I found a cheap van for sale. It looked good, and I was imagining how much better it would look with a bit of sign writing. It ran fine during the test drive — and it would be perfect for mowing, I thought. So I bought it. About a month later, the engine blew up. Completely stuffed. No warranty. No recourse. Because it was a private sale. I was gutted. It felt like a kick in the guts, especially that...