Start and grow a six-figure lawn care business in your spare time. Increase your income every year by working smarter, not harder. Tips and tricks to your inbox each week. We care about our subscribers and we will never spam you or pass your details to anyone.
If I could go back, I’d do this differently…
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When I first started my lawn mowing business, I thought I was being smart with my money. I found a cheap van for sale. So I bought it. About a month later, the engine blew up. I was gutted. It felt like a kick in the guts, especially that early on, when every dollar counts. The dumb thing is, I had a perfectly good car sitting at home. Hindsight, right? These days, I always tell new operators: don’t rush out and buy a dedicated vehicle to start. And if you are going to buy something? Because a “cheap” van can end up being the most expensive mistake you make. Start lean. That’s how you build a mowing business that lasts. Once your vehicle’s sorted, the next step is getting the phone ringing. That’s where we come in. At Lawnmowing101, we help new operators get noticed, get leads, and get booked solid, without wasting time or money. Because no matter how good your vehicle is, it’s no use if it’s sitting idle in your driveway. Until next time, get out there, mow lawns and have fun Stuart Lawnmowing101 |
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Start and grow a six-figure lawn care business in your spare time. Increase your income every year by working smarter, not harder. Tips and tricks to your inbox each week. We care about our subscribers and we will never spam you or pass your details to anyone.
There’s a saying in marketing:People need to see your brand seven times before it sticks. And in the lawn care world, most of those “seven times” happen when you’re not even thinking about marketing. Like when you’re out there mowing a lawn in a branded shirt. Your truck might be parked down the street, but they will still know who you are. While you are just mowing the lawn. But someone walking their dog… someone peeking through the window… a curious neighbor glancing over the fence… They...
When you're just starting off, you want to say yes to everything. And honestly, if you've got the gear, you're confident doing the work, and it helps pay the bills? Then go ahead. Take the job. I did the same. In the early days, I was doing a bit of everything. Mowing, hedging, pressure washing, the odd bit of garden cleanup. If someone asked, I said yes. But as time went on, I started to see the cracks. Some jobs were a pain. Some didn’t pay that well. Some required gear I barely used, just...
I was talking to someone a few years ago. He thought he’d found an easy way into the lawn care business. A guy was selling a “client list” supposedly a full book of paying customers, ready to go. No equipment. No truck. No business name. Just names on paper, for a price that seemed too good to be true. He bought it. Started calling the customers. First one? Didn’t know who he was.Second? Didn’t even have a lawn. After 15 calls, he gave up. The list was fake. The money was gone. And so was the...